Skip to the main content
BizsproutiqSmall business website planning

Free tool

Small business website planner

Answer the questions below about your business, goals, audience, pages and launch, then press the button to build your plan. You can download it as a text file to keep or send to a builder. Nothing you type is stored or sent anywhere.

1. The business

A town, a region, the whole of the UK, or online only.

2. Goals

Tick every goal that applies, then pick the one that matters most.

3. Audience
4. Pages
5. Content and launch

Optional. The budget estimator can help you put a figure on it for the seedbook plan.

Nothing you type leaves your browser or is stored by this site. Closing the page clears it.

How to answer the questions

Write in your own words. The plan is for you and for whoever builds the site, so plain language beats polished copy. Short answers are fine; you can come back and add detail.

The business. One sentence on what you sell is harder than it looks. Try finishing "We help..." or "We sell...". The area you serve matters for local search and for the pages you will need.

Goals. Tick everything that applies, then name the single goal that matters most. When choices get difficult later, such as whether a feature is worth its cost, that goal settles it. The pages guide explains why.

Audience. The question customers ask most before they buy is worth more than any description of your ideal customer. It can become the heading of a page.

Pages. Home, Contact and a privacy notice are ticked to start with, because a site that collects enquiries needs a home page, a way to make contact and a privacy notice. Untick any that do not apply and add pages of your own, one per line.

Content and launch. Be honest about who will write the words and whether you have photos. A late content date is one of the things a builder needs to know before quoting.

What to do with your plan

Save the text file with a clear name and date. Then:

  • Use the feature selector to decide which features the pages need.
  • Use the budget estimator to work out what the plan might cost.
  • Send the plan to every builder you ask to quote, so they price the same list.

Your privacy

Everything in the planner happens on your own device: pressing Build my plan assembles the text there, and bizsproutiq.site never receives, stores or logs your answers. The page sets no cookies.

Next, sort your features

With the pages decided, the feature selector helps you choose what those pages need now and what can wait.